Page 18 - TEXtalks. August- September 2023

18 Denim 2023.qxp_TexTalks FullPage 07.07.23 15:46 Seite 1
Intertextile Shanghai reaffirms

international reach

Digital, sustainable, and functional trends shine Showcasing unique highlights at every edition,
amidst a boost in internationality at Intertextile Intertextile Apparel repetitively attracts international
Shanghai Apparel Fabrics – Autumn Edition. With and domestic exhibitors and buyers, with crowded
strong business results and a 17% increase in booths in evidence throughout the three days this
international visitors from spring, the autumn. The broad spectrum of exhibitors, hailing
much-anticipated Intertextile Shanghai Apparel from countries such as Belgium, France, Hong Kong
Fabrics – Autumn Edition successfully wrapped up. China, Italy, India, Japan, Korea, Switzerland, Taiwan
Nearly 4,000 exhibitors from 27 countries and China, and the UK, among others, was a significant
regions welcomed 95,000 buyers from 117 countries draw for buyers. Group pavilions were led by industry
and regions. As the leading event of its kind in the powerhouses such as Ecocert, Hyosung, Korean
region, Intertextile Shanghai is a crucial platform for Textile Center, Lenzing, Lycra, Oeko-Tex, and Sorona,
the industry to keep abreast of market trends and further enriching the event’s international diversity.
technology and for business exchange.
Several companies used the fair as a platform to
Digitalization, sustainability, and functional fashion, launch new products, such as Lenzing expanding its
pillars that are currently redefining the industry, Refibra technology to its Ecovero branded viscose,
emerged as dominant themes across the fairground a move that will increase its products’
– whether it be biodegradable raw materials, or the post-consumer fiber content. Other notable debuts
first-to-market artificial intelligence system. This gave included Lycra showcasing three new branded
buyers a comprehensive sourcing experience, fibers; Unifi highlighting its Textile Takeback initiative;
supplemented by over 40 seminars and forums and Guangdong DC Button’s plant-based degradable
the concurrent Yarn Expo Autumn. button series; and Yantai Jihe Import & Export’s Türkiye
flocked denim fabrics, new to the Chinese market.
As the leading event of its kind in the region,
Intertextile Shanghai is a crucial platform for industry With the recently launched ‘Econogy’, the
to keep abreast of market trends and technology combination of economy and ecology, sustainability
and for business exchange. One case in point was is set to make a lasting impact on Messe Frankfurt’s
the use of the AI-based Interactive Design Assistant Texpertise Network. Intertextile Apparel showed its
for Fashion (AiDA) to augment this year’s Intertextile merits – from the All About Sustainability zone to the
Directions Trend Forum. AiDLab’s innovation took fair’s multiple eco-focused fringe events. Across
Contradiction a few steps toward the future and categories, exhibitors, visitors, and speakers left the
created a wide range of virtual outfits based on the fairground satisfied with a productive interval of
on-trend fabrics submitted. in-person business.

August/September 2023