Page 16 - January-February-2019
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Derick Melander, clothing sculptures
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                                                                                                                             The only thing more amazing than our
                   Showcase your products in a                                                                               technology is what weavers do with it




                 unique way with Domotex 2019                                                                                Discover how at itemagroup.com






















                                                                                                                                                                                                                    3 technologies, 1 brand


                                                                                                                                                                                                                     Rapier






                                                                                                                                                                                                                     Airjet
            As the leading flooring exhibition in Asia Pacific,   audience. The InnovAction flooring campaign and
            DOMOTEX asia/CHINAFLOOR is driven by              high-profile displays will be located in 3 halls
            innovative products. In 2013, it launched the     throughout the exhibition with the purpose of
            InnovAction campaign as a promotion platform for   unveiling future market leading products in carpet,
            new flooring products. InnovAction is presents new   wood and resilient flooring. InnovAction exhibitors
            trends in flooring and encourages new brands in the   are automatically enrolled in the online Best Products                                                                                             Projectile
            flooring industry to introduce or independently   Competition. The competition will officially be online
            develop innovative techniques and materials. It is a   from the beginning of February 2019 and will run until
            great chance for wood, carpet and resilient flooring   the end of the month. Every new product will have a
            producers to extend their reach to the show’s     short video, making the online vote a unique
            professional audience and set themselves as       experience for the professional audience. The
            pioneers of the flooring industry.                awards will be conferred in each category, with the                                                                                                   See you at
                                                              winners displayed onsite on large screens, which are
            New Products, New Promotions, New Display         rotated at the show for more than 60,000+
            After a successful InnovAction in 2018, the world   professional visitors. In addition, DOMOTEX
            renowned architect Kostas Chatzigiannis is coming   asia/CHINAFLOOR will present a new product
            back for the 21st edition of the show. The famous   manual and distribute it onsite, along with the show
            Greek designer will once again be the master      guide. Floor Covering Weekly Magazine (FCW), a
            planner of the new style flooring exhibition area of   leading international industry publication since 1952,                                                                                           c/o NOON INTERNATIONAL
            InnovAction. He will design a unique exhibition area   is the main sponsor of the showcase and will formally                                                                                            Hall 5-A5/17
            and custom-made units for each new product        announce the winners of the Best Products
            display, leaving a unique viewing experience for the   Competition.

                                                                                                                                                                                                                      www.itemagroup.com
                January/February 2019                                                                                                                                                                                 contact@itemagroup.com
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