Page 60 - TEXtalks January/February 2022
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60                      Viscose-Rayon Production Cycle. Viscose-rayon is sourced from sustainably managed plantations and forests

                                     Adidas as first major customer



                    NTX™ sets out to transform the



              textile industry with Waterless Dyeing



                        Solution NTX™ Cooltrans™





                                                              Game” strategy and their commitments to
                                                              decarbonization. Waterless technologies were
                                                              identified by adidas as a key enabler in achieving
                                                              those ambitious goals and, NTX™ Cooltrans™ has
                                                              been selected as the first such technology to be
                                                              integrated at scale within the adidas supply chain.

                                                              Kalvin Chong, Chairman and Co-founder of NTX™
                                                              stated:
                                                              “For decades now, our industry has been chasing
                                                              the elusive goal to reduce the startling amount of
                                                              water and energy required in the dyeing process of
                                                              textiles, we’re proud to say that with the launch of
                                                              NTX™ Cooltrans™, we’ve finally turned the corner.”

                                                              The introduction of NTX™ Cooltrans™ completely
                                                              transforms the way dyeing works and opens up a
            To address the industry’s drive to decarbonize and   whole new spectrum of materials for fashion brands
            reduce its insatiable thirst for water. NTX™ has   to work with. The coloration process with NTX™
            announced production-readiness of its revolutionary   Cooltrans™ no longer resembles the millennia-old
            waterless coloration technology – NTX™ Cooltrans™.   hot temperature dye baths that require mixing of
            The breakthrough is the result of merging innovations   cloth to achieve the desired output. NTX™ Cooltrans
            in chemistry and machinery to deliver precise and   ™ eliminates the tension and strain put on the
            accurate colorization of nearly any fabric material   materials and is therefore perfectly suitable to use
            without heat, up to 90% reduction in water use, 40%   with finer, lighter and more delicate materials.
            reduction in dye use, while retaining uncompromising
            color fastness, hand feel, and functional         The new dyeing environment also brings a welcome
            performance.                                      change to on-the-ground personnel involved in the
                                                              coloration process and the surrounding community.
            The news came with confirmation of a first major   The new NTX™ Cooltrans™ technology ready plants
            customer Adidas, and the affirmation that the results   are compliant or exceed the rigorous guidelines
            of its first production runs will be landing in the   restricting substances in chemical formulations which
            upcoming 2022 Fall and Winter collections. The    are used in the raw material and product
            disclosure marked a much-needed step forward for   manufacturing processes set forth by mRSL and
            the fashion industry that has grown to consume    ZDHC. The difference in facilities is night and day
            nearly 80 billion cubic meters of water per year in a   compared to the traditional dyeing plants. Plants
            world with nearly 2.7 billion people experiencing   utilizing NTX™ Cooltrans™ technology are quieter,
            water-scarcity.                                   require less energy, and eliminate the need for
                                                              dangerous chemicals, making the facilities much
            On March 10, 2021, adidas announced “Own the      safer and comfortable places to work in.

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