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            procure the bulk of the cotton now buy only certified   would soon be witnessed in the form of job losses in
            traceable crops. The farmers producing cotton     developing economies. The cotton farmers would
            through conventional ways have to rely on small   see a decline in cotton uptake as the recycling of
            spinners that buy for domestic needs. They buy    textile waste would recover most of the cotton that
            mostly on a monthly to weekly or even day-to-day   would be sold as raw material by spinners who would
            basis. It is lower and the cost is higher because of   book it from the recycling mills in advance. This will
            the excessive use of water, chemicals, and        not happen in a year or two but might take decades
            pesticides.                                       as the recycling capacities are enhanced. A
                                                              European plant has already declared that its recycled
            The recycling of PET bottles is now a norm around   cotton production capacity would be enough by 2030
            the world. It produces enough polyester fiber to   to produce 1.4 billion T-shirt equivalent fabric.
            replace a substantial need for virgin polyester. This is
            termed as the lowest level of sustainability because   The EU’s Circular Economy Action Plan (CEAP) was
            the end product is the same non-degradable plastic.   a comprehensive body of legislative and
            The major aim is to eliminate plastic from clothing   non-legislative actions adopted in 2015, which aimed
            which accounts for 54 percent of the textile sector   to transition the European economy from a linear to a
            and must be higher in garments. Polyester or      circular model. The Action Plan mapped out 54
            manmade fiber is used in larger quantities because it   actions, as well as four legislative proposals on
            is cheaper than cotton. Then there is viscose which is   waste. These legislative proposals were put forward
            a degradable material that is produced by cutting   by the European Commission along with the Action
            more than 200 million trees per year. It has a huge   Plan and included targets for landfill, reuse, and
            environmental impact and tree-cutting promotes    recycling, to be met by 2030 and 2035, along with
            deforestation.                                    new obligations for separate collection of textile and
                                                              bio-waste. The Action Plan covered several policy
            The European Union has gone much ahead on         areas, material flows, and sectors alongside
            textiles sustainability. In December 2019, the Von der   cross-cutting measures to support this systemic
            Leyen Commission unveiled its European Green      change through innovation and investments. It also
            Deal, an ambitious plan to transform the EU’s     announced a sectoral strategy for plastics. More than
            economy into a fair, sustainable, and prosperous   EUR 10 billion of public funding was allocated to the               greenhouse gas emissions and more than 90% of     The strategy will aim at strengthening industrial
            one. The European Green Deal is a comprehensive   transition between 2016 and 2020.                                    biodiversity loss and water stress come from      competitiveness and innovation in the sector,
            growth agenda that aims to make Europe the first                                                                       resource extraction and processing, the European   boosting the EU market for sustainable and circular
            climate-neutral continent while ensuring that no one   All 54 actions were adopted or implemented by 2019.             Green Deal 4 launched a concerted strategy for a   textiles, including the market for textile reuse,
            is left behind in this transition. However, the creation   The EU is now recognized as a leader in circular            climate-neutral, resource-efficient, and competitive   addressing fast fashion, and driving new business
            of this new growth strategy was not a simple      economy policy-making globally. The waste                            economy. Scaling up the circular economy from     models. This will be achieved by a comprehensive
            process. The European Green Deal is the result of an   legislation was adopted in 2018, following                      front-runners to the mainstream economic players will   set of measures, including applying the new
            evolution in the European Commission's thinking and   negotiations with the European Parliament and the                make a decisive contribution to achieving climate   sustainable product framework as set out in section 2
            of a series of policy developments across different   Member States in the European Council. According                 neutrality by 2050 and decoupling economic growth   to textiles, including developing eco-design
            areas since 2011.                                 to Eurostat, jobs related to circular economy activities             from resource use while ensuring the long-term    measures to ensure that textile products are fit for
 Sustainability in textiles has become a law in the European Union, a norm in the United States, and a reluctant   have increased by 6% between 2012 and 2016 within   competitiveness of the EU and leaving   circularity, ensuring the uptake of secondary raw
                                                                                                                                   no one behind.
 obligation in the countries where the brands outsource garments. The scope of sustainable production has   This case study reflects back specifically on the   the EU. The action plan has also encouraged at least   materials, tackling the presence of hazardous
 been enlarged from agriculture to industrial production.  steps which the European Commission took to take a   14 Member States, eight regions, and 11 cities to put                chemicals, and empowering business and private
            lead in circular economy policies globally. From   forward circular economy strategies.                                Specifically, on Textiles the EU states that they are the   consumers to choose sustainable textiles and
 Everything is happening rapidly on the sustainability front. A few years back the sustainable procedures   initially aiming at improving resource efficiency, to   fourth highest-pressure category for the use of   improving the business and regulatory environment
                                                                                                                                   primary raw materials and water, after food, housing,
 adopted for cotton growth were appreciated by the brands as they involved lower use of water, chemical   redefining growth with positive social, environmental,   By rethinking resource efficiency and material flows,   and transport, and fifth for GHG emissions. It is   for sustainable and circular textiles in the EU. In
 fertilizers, and pesticides. Farmers got a premium on the crop thus produced. It is still so but the major brands   and economic benefits, this case study analyses this   the European Commission developed a framework to   estimated that less than 1 percent of all textiles   particular, by providing incentives, support to
 all over the world now have made it mandatory for suppliers to use cotton produced through sustainable   policy-making process.  promote systemic change. Engaging policymakers   worldwide are recycled into new textiles. The EU   product-as-service models, circular materials, and
 practices. Hundreds of NGOs are facilitating the farmers in cotton-growing countries to use sustainable   across different policy areas and levels of   textile sector, predominantly composed of SMEs, has   production processes, increasing transparency
 practices that reduce the carbon print during cultivation. The cotton thus produced is certified by accredited   After these two small initiatives came the concept of   governance, as well as various stakeholders, has   started to recover after a long period of restructuring,   through international cooperation, and providing
 agencies and is traceable through technology giving rise to the farm-to-garment concept. The day is not far   circular economy in Textiles. The circular economy is   aimed to promote a collaborative approach. The   while 60 percent by value of clothing in the EU is   guidance to achieve high levels of separate collection
 when there will be no buyers for cotton grown through old conventional practices. In Pakistan, the low cotton   based on three principles, driven by design: eliminate   co-leadership with the institution between the   produced elsewhere. In light of the complexity of the
 production has been attributed to various factors but one reason in this regard is that the big spinning mills that   waste and pollution, circulate products and materials   Directorates-General responsible for Industry &   of textile waste, which Member States have to ensure
            (at their highest value), and                     Enterprise, and the Environment, was crucial                         textile value chain, to respond to these challenges   by 2025; boosting the sorting, re-use, and recycling
            regenerate nature.                                to this process.                                                     the Commission will propose a comprehensive EU    of textiles, including through innovation, encouraging
                                                                                                                                   Strategy for Textiles, based on input from industry   industrial applications and regulatory measures such
            Sustainability is good for the earth but its flip side   The EU Commission states as half of total                     and other stakeholders.                           as extended producer responsibility.
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