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Archroma prepares for ITMA with 5

innovations and 24 system solutions for

enhanced sustainability, color and performance
CRAiLAR Kapok fibres in spun yarns
CRAiLAR’s expertise begins with planting the seed in Shanghai-based textile brand Flocus produces
the ground and continues with every aspect of the sustainable yarns blends, fabrics and fillings made
production chain. Once the plants have been
with kapok, a natural cellulose fibre found in the
Thinking on sustainability and textiles is ripe with EcoVero™ fibres have been certified with the EU Archroma, a global leader in color and specialty Archroma Way: safe, efficient, enhanced, it’s our
harvested the fibre is mechanically stripped from the
dried fruit of the kapok tree. Kapok is the most
misconceptions. Across the full life cycle (growing, Ecolabel as meeting high environmental standards chemicals towards sustainable solutions, will be at nature”. The approach finds its origin in Archroma’s
sustainable fibre in the market leaving no human
stem. This raw fibre is rough and tough and definitely
manufacturing and specifically usage) natural fibres throughout their life cycle: from raw material ITMA to launch its latest innovations and system deep belief that it is possible to make the textile
not something you would want to wear or use. The
are not necessarily more sustainable than synthetic extraction to production, distribution and disposal. solutions aimed to help textile manufacturers with industry sustainable.
fibre is then transformed via CRAiLAR’s proprietary
fibres. This report covers some of the promising The fibres can be robustly identified in the final optimized productivity and/or value creation in their
process into a soft and fluffy fibre made up of
sustainable options which are regenerated into fibres product, assuring you that your purchase contains markets. The visitors will be able to discover how the
or blended in the existing yarns. genuine EcoVero™ Viscose fibres. The fibre thousands of individualized bast fibres. It is claimed innovations and ingredients selected in each system
that they resemble cotton in feel and appearance,
generates up to 50% lower emissions and water Archroma is reputed for its continuous flow of are combining to help create value in their application
EcoVero™ impact compared to generic Viscose. ground-breaking innovations, such as the process and end market:
and outperform cotton on almost every level.
The fibres are produced using pulp, which is derived EarthColors®, a range of dyes made from non-edible - Denim & casual wear;
from the renewable resource wood as raw material. SeaCell™ natural waste from the agricultural and herbal - Home & intimate textiles;
Bast fibres are among the most environmentally
Lenzing purchases wood and pulp derived from The unique properties of seaweed can help to industry, Inkpresso®, a digital printing system that - Fashion & formal wear;
favourable crops on the planet and grow in cool
responsibly managed forests and certified to come protect our skin against the harmful environmental acids and minerals. The substances found in innovative and eco-friendly production method. enables ink mixing on site and on demand, - Automotive & transportation;
climates without the use of irrigation. The need for
from sustainable sources. It uses an eco-responsible influences which we are exposed to in our daily lives. seaweed can help to activate cell regeneration, Production takes place in a closed loop with no Smartrepel® Hydro, a nature-friendlier protection that - Outdoor & active wear;
chemical inputs is very low – just a fraction of other
annual textile crops. Bast fibres produce both food
production process by meeting high environmental The seaweed is pure and rich in essential which in turn can help to relieve skin diseases, chemicals released as waste. This meets the keeps cotton, polyester and polyamide textiles dry, - Workwear & uniforms
and fibre – seeds of hemp and flax are widely
standards and contributes to a cleaner environment. substances such as vitamins, trace elements, amino the Color Atlas, a revolutionary color system
reduce inflammation and soothe itchiness. Its high expectations of the industry both today and in the consumed in food and industrial industries. CRAiLAR
level of antioxidants protects the skin against harmful future. It is one reason why the European Union comprising of a physical and online library of 4,320 The Archroma web page
is Compostable, USDA 100% BioPreferred and Leed
free radicals, which damage our skin cells. awarded the procedure with the 2000 European new colors developed on cotton poplin. (https://www.archroma.com/itma2019) includes a
Certified. It offers enhanced moisture management
Smartfiber AG claims that the natural moisture level Environmental Award in the category “technology for (naturally wicking), Improved abrasion resistance, complete agenda of the “Innovation & Solutions
of the skin enables an active exchange of these sustainable development”. The high-tech fibres are More recently, Archroma introduced the purest Sessions” and events that Archroma will participate
Unchanged garment hand feel and drape, no static,
beneficial substances between the fibre and the produced exclusively for smartfiber AG on modern indigo, Denisol® Pure Indigo, an aniline-free* to during the exhibition.
pilling, or lint problems, is machine wash/dryable
footprint behind. Nature has given Kapok numerous
skin, providing a noticeable sense of wellbeing. fibre production plants at Lenzing AG in Austria. The synthetic pre-reduced liquid indigo launched in 2018, properties like its silky soft and dry touch of the fibre
without being wrinkle prone, and offers improved
patented process embeds the seaweed firmly within Appretan® NTR, a new nature-based binder for Mr Marcos Furrer, President, Brand and Performance
itself, anti-moth and anti-mite properties as well as
dye uptake.
The fibre is produced from sustainable raw materials a natural cellulose fibre. As a result, the positive nonwovens, and Fadex® AS New, a new “super UV Textile Specialties, Archroma comments, “The textile
insulation properties comparable to down, and many
– wood and seaweed – using methods that save properties of the seaweed are permanently protector” for automotive & transportation textiles, industry is currently undergoing deep transformations
others. With the most advanced technology in the
Strong yet soft, CRAiLAR fibre is well suited for
both energy and resources. The fibre is carbon preserved within the fibre, even after multiple both introduced in May 2019. and challenges, such as the constant consumer
market, FLOCUS™ can spin the highest kapok %,
denim, outerwear, footwear, towelling and upholstery.
neutral and completely biodegradable. The dried washing cycles. It can be blended successfully with a wide range of demand for more innovation and performance in
offer yarns in the finest counts. Utilizing Kapok,
seaweed is crushed, finely ground and incorporated At ITMA, Archroma will present 24 solution systems apparel and textiles, as well as the growing concerns
FLOCUS™ offers products which can reduce the
natural and synthetic fibres. In textile applications
into a cellulose fibre. Harvesting of the seaweed is a The fibre is suitable for a vast range of applications, and 5 innovations, and will hold “Innovation & about resource scarcity and product safety. With our
presence of animal and synthetic products in the
CRAiLAR fibre would generally be blended in ratios
market, utilizing a completely natural alternative
gentle, selective and, most importantly, sustainable from sport and fashion clothing, underwear and Solutions Sessions” at its booth to present them. new approach based on system solutions, Archroma
of 20-40% with other fibres like cotton, tencel, wool,
without abandoning functionality. FLOCUS™ is a
process. It removes only the part of the seaweed loungewear to home textiles, and combines easily etc. CRAiLAR can be used in a wide variety of is further supporting our customers in addressing
100% sustainable ‘open’ source textile concept in
that is able to regenerate. The seaweed is entirely with any other fibre. It adds a smooth, silky feel to The systems and innovations presented by Archroma those challenges - and opportunities. Because it’s
nonwoven applications, including; dry laid, needle
which buyers can tailor blend their needs for their
untreated, and all its ecological value is retained. any fabric, together with the comfort and care have all been selected for their compliance with “The our nature!”
punched and hydro entangled. In non-woven
elements required from a generation with an active, applications. It finds applications from industrial sustainable collections. Kapok fruits are hundreds of
SeaCell™ is produced using the Lyocell process, an health-conscious lifestyle. pods of about 15 cm each. They contain the seeds
wipes, to mop heads, to felted items like insoles. of the tree protected by a fluffy, silky and soft fibre.
May/June 2020
May/June 2019