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Monforts ‘Denimized’ Habitat 21 – the special Smart Creation showcase at Denim PV A complete Monforts ‘Denimized’ nishing range.
customers take the lead in of safer, more sustainable products made for the
circular economy.
Denim Première Vision To receive this certification, products are assessed
for environmental and social performance across five
critical sustainability categories – material health,
material reuse, renewable energy and carbon
management, water stewardship, and social fairness.
Of the twelve participating denim mills who took part in Habitat 21 – a The standard encourages continuous improvement
special Smart Creation showcase at the recent Denim Première Vision over time by awarding certification on the basis of
ascending levels of achievement and requiring
exhibition in London – no less than eleven were valued Monforts certification renewal every two years.
‘Denimized’ finishing technology users.
Aniline free
The aim of Habitat 21 was to highlight those Kilim is meanwhile intending to reduce water by 93% Advance Denim has meanwhile become the first
companies taking an eco-responsible approach to as a result of its current Cactus project, which will denim mill in China to launch a collection made with
denim manufacturing via the use of recycled, organic have a significant impact on the footprint of the 12 aniline-free indigo.
and bio-based fibres, in combination with million metres of denim it makes annually, and in
resource-saving dyeing and finishing technologies. addition to resource-saving processes, Orta Anadalou As a result of its toxicity, analine is now starting to
is committing to complete traceability, with each of its feature on the restricted substance lists (RSL) of
Monforts customers involved in the project were garments now labelled with a unique QR code. some of the major clothing brands and retailers.
Advance Denim, Berto, Bossa, Calik, Evlox/Tavex,
Kilim, Naveena, Orta Anadalou, Rajby Industries, Hemp During traditional indigo dyeing process, some
Raymond Uco and Soorty. Among innovations from Pakistan’s leading mills, aniline stays locked into the indigo pigment and is
Naveena made a splash with the introduction of its difficult to wash off the fabric, while the remainder is and looks, but always with a 360-degree attention to
Their innovations were detailed in a major ‘cottonised’ hemp denim, developed in a collaboration discharged with the wastewater. The new process sustainability.”
presentation on trends for the Spring/Summer 2021 with Kingdom Holdings – one of the largest being employed by Advance Denim is based on an
season by Manon Mangin of the Première Vision aniline-free indigo formulation from Switzerland’s To complete the Smart Creation showcase, India’s
Fashion Team, based on three key themes – manufacturers of hemp in China – in order to reduce Archroma. Raymond Uco introduced a coloured denim range
Sensation, Hybridisation and Expansion. the company’s reliance on cotton. comprising fabrics that are both yarn dyed and made
Italy’s Berto also introduced pre-reduced indigo
Water savings There are many challenges involved in working with dyeing in an expanded range of denims based on from sustainable dyestuffs, to significantly reduce the
There was plenty of sustainable innovation on show hemp, Naveena says, but vertically-integrated GOTS-certified fabrics made with organic cotton and use of chemicals, while Evlox/Tavex announced plans
from Turkey, with Bossa, for example, unveiling the spinning operations have enabled it to create blend- regenerated yarns. to introduce post-consumer recycled denim to its
latest creations from its ongoing Reset programme – ed yarns of cotton, hemp and Tencel containing only collections, with complete traceability of all the
first introduced in 2006 and constantly evolving its 49% cotton. “Our latest collection was inspired by young people – materials used.
eco-friendly options – and Calik exhibiting a denim the Z Generation that is free spirited but at the same
collection made with its D-clear process, via which Both Rajby Industries and Soorty have now achieved time involved in the fight against climate change,”
water is reduced by 40% in indigo dyeing and by Cradle to Cradle Gold certification for denim fabrics said Berto’s marketing manager Francesco Polato. Denim Première Vision took place at the Printworks in
83% in the subsequent finishing. “We are seeking to meet their needs with an extro- London on December 2nd and 3rd. The next edition
in their collections, as a globally recognised measure verted collection characterised by special colours will be held in Milan in June 2020.
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