Page 54 - November/December-2019
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                            SPGPrints setting future



                 standards of printing in Pakistan






                                                                                                                                   JAVELIN  at ITMA Barcelona                       Pike  at ITMA Barcelona
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                                                                                                                                   increased interest in digital printing in the country.   market?
                                                                                                                                   “So our strategy for this year will be to continue to roll   Roy Van Erp: First of all, customers do not want to
                                                                                                                                   out JAVELIN . We also see repeating sales with   have any restrictions in designs. So they asked us for
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                                                                                                                                   existing customers, so that’s proof that customers   the technology that makes possible to print fine lines
                                                                                                                                   are very satisfied. We will also continue to sell single   as well as nice gradients with the same printing
                                                                                                                                   pass Pike® in Pakistan as there is an increased   technology. That’s exactly what SPGPrint Archer®
                                                                                                                                   demand for single pass printing.”  Mr Salman Hydrie,   Technology is offering them. They also need high
                                                                                                                                   Managing Director of SPGPrints Pakistan told “at the   productivity in combination with low running costs.
                                                                                                                                   moment, there’s a boom in digital textiles and   So, the demand is not only technological, but also in
                                                                                                                                   everything is being converted to digital printing in the   relation to the services that we offer. That is why we
                                                                                                                                   country. So, Pakistan is one of the most important   have our own SPGPrints office in Pakistan.
                                                                                                                                   countries in the world at this moment in terms of
                                                                                                                                   digital textiles.”                               TEXtalks: How has the visitor response been at DPS
                                                                                                                                                                                    2019 and what are your expectations from it?
                                                                                                                                   TEXtalks: How is the response to SPGPrints products   Salman Hydrie: The visitor response has been slower
                                                                                                                                   after new launches at ITMA?                      than normal, but fortunately, the people who came
                                                                                                                                   Roy Van Erp: The response has been very good. We   are serious buyers and they know the products. So,
            Mr Roy Van Erp and Mr Salman Hydrie. SPGPrints booth. DPS 2019 Lahore.                                                 have made some improvements that the market was   when they come in, they already had an idea of what
                                                                                                                                   waiting for. The increased speed in Pike® was    we do. They came with specific reasons and they
                                                                                                                                   received very positively and also we see an      come with the intent to buy. So, we had serious
            SPGPrints, the textile, label & industrial printing   breath-taking results. SPGPrints offers clean-running            increased market for JAVELIN® too.               customers coming these days.
            machines manufacturer from The Netherlands, made   inks, reduced maintenance time and productive
            an impact at DPS World 2019 with their latest digital   uptime increased. Their universal penetration fluid for        TEXtalks: How do you see Pakistani market for    Asad Khan, CEO of Opera Textiles, which was the
            fabric printing machines that promise better results,   through printing also ensures comparable print                 SPGPrints products?                              first company in Pakistan to introduce SPGPrints’
            optimal efficiency, and lower production costs. The   quality on both sides of the fabric.                             Salman Hydrie, Managing Director of SPGPrints    JAVELIN® and also uses Pike® machines. He was
            company strives to deliver total system solutions for                                                                  Pakistan: We have sold single pass machines after   very happy with the company’s services. He said not
            their customers with complete printing systems and   Talking to TEXtalks, Senior Area Sales Manager Mr                 ITMA. So to us, the response in the Pakistani market   only did the machines give excellent results, but the
            individual components.                            Roy Van Erp was optimistic about the company’s                       has been pretty good. People expect to make an   company had also provided several free-of-cost
                                                              prospects in the Pakistani market. He said the                       investment with fast ROI which is the key at this   software and hardware updates. He said another of
            When it comes to what the customer demands,       company had always considered Pakistan one of the                    moment to the business that’s being generated in   the company’s unique and attractive feature was that
            colour and texture are what sell textiles. Also, as the   most important markets in terms of textile printing          Pakistan. Pakistan is one of the most important   they offer upgrading services to all customers, new
            performance of digital textile printers increase,   and it had always been active in Pakistan in both                  countries in the world at this moment in terms of   and old. He was also thrilled about the 2.5-year
            demands for higher speeds are twinned with        conventional screen printing and in digital printing.                digital textiles.                                warranty period the company offers. He was all
            uninterrupted runnability. SPGPrints’ high        He added that at the DPS World 2019, the company                                                                      praises for SPGPrints, saying that their sales and
            performance inks with design-in print head        was seeking to expand its reach into the digital                     TEXtalks: In terms of technological advancements,   especially, after sales services were excellent, with
            compatibility offer trouble-free production with   printing market of Pakistan, there had been an                      what are the customers’ demands in the current   trained engineers at the customer’s disposal.


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