The entrepreneurial German couple Kathrin and Sebastian Proft that regularly acquire failing apparel brands have taken over the Dutch denim eco-brand Kings of Indigo after it filed for bankruptcy last November.
Kathrin and Sebastian Proft already own three fashion companies. Given their past success experts hope that they would be able to bring the brand back to the market. They acquired Bavarian fashion retail company Dollinger in 2012, took over Austrian knitwear label Stapf from insolvency in 2017, and added traditional clothing maker H. Moser in 2019, which they rebranded Feli & Hans.
By acquiring Kings of Indigo they first entered the denim field. Before the acquisition, they formed a new Dutch company in December last year. They used Linkedin to announce the news. It was revealed that most of the original team of Kings of Indigo will be retained. The company would be led by its former product manager Mariska Stolwijk. He will act as the company’s general manager. Moreover, the company would keep its headquarters in Amsterdam. who is the new company’s new general manager?
Tony Tonnaer the original brand owner of Kings of Indigo welcomed the new owners. He expressed confidence that Kathrin and Sebastian Proft will continue with the brand concept. He wished new owners all the success. He will not be part of the new setup but still firmly believes in the potential of his environment-friendly brand.
