Page 53 - TEXtalks. July- August 2023

Change in Management 53

team of Kelheim Fibres

After nearly 30 years with the company, Matthew Mark von der Becke will assume the position of Sales
North, Commercial Director at renowned viscose Director and become part of the management team
specialty fibre manufacturer Kelheim Fibres, retired. at Kelheim Fibres. The 48-year-old brings extensive
Throughout his long and successful career, he has experience in sales, marketing, and key account
played a significant role in transforming Kelheim management. He is known for successfully
Fibres from a supplier of standard fibres to the developing and implementing strategy and change
European textile industry into a supplier of programs.
predominantly customized specialty fibres for the
hygiene, specialty paper, and textile industries. Dr. Marina Crnoja-Cosic, who has been serving as
Director of New Business Development and a
Craig Barker, CEO of Kelheim Fibres, said, “On member of the management team at Kelheim Fibres
behalf of the entire team, I would like to express our since 2020, will take on the responsibility for
gratitude to Matthew for his outstanding work over marketing and communications. She has already
the past decades. His wealth of experience, calm proven herself as a dedicated and competent leader
nature, and British humor will be greatly missed. We and will now drive the further development of the
wish him all the best for his exciting new marketing strategy and communication with
chapter in life.” customers and partners.