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FESPA Global Print

Expo 2025

A celebration of innovation and vision in Berlin

showcased intelligent workflow and colour transforming industries like fashion, interiors, and
management systems aimed at improving gifting. High-profile speakers from EFI, Girls Who
production accuracy and reducing waste. Leading Print, and other global platforms led presentations
consumables brands including 3M, Fedrigoni, UPM, and panels, offering strategic insights into
Sun Chemical, and Berger Textiles emphasized capitalising on the growing demand for
sustainable substrates, new inks, and recyclable customisation. The interactive environment allowed
media. Together, these developments reflected the printers and brand owners to explore scalable
broader industry trend toward streamlined operations solutions that fuse creativity, technology, and
and low-impact production solutions. consumer trends. FESPA’s commitment to the
broader visual communications sector was also
FESPA Global Print Expo 2025, held from 6–9 May at experiential displays. Industry giants such as HP, Beyond product showcases, FESPA 2025 was rich in reflected in the co-located European Sign Expo. This
Messe Berlin, stood as a landmark event for the Epson, Brother, Durst, Canon, Agfa, Mimaki, and educational content and networking opportunities. year’s signage section featured an immersive “high
international print and signage industry. Gathering Fujifilm introduced their latest advancements in The Smart Factory Trail and SmartHub, located in street” concept where exhibitors presented 3D
over 14,300 unique visitors from 126 countries, the printing technology, automation, and sustainability. Hall 5.2, offered attendees a real-time look at signage, architectural graphics, lightboxes, LED
expo marked a 20.5% rise in attendance compared Notably, Agfa unveiled its Jeti Tauro H3300 XUHS, HP integrated automation and smart manufacturing, with displays, and interactive digital signs in real-world
to 2024, with a combined revisit rate exceeding launched the new Latex R530, and Mimaki the participation of brands like Inkcups, Trotec, scenarios. The redesigned format offered practical
23,000. The event successfully brought together introduced a UV direct-to-film printer, signaling a Polyprint, and Neolt. The area hosted live demos and inspiration for visitors from retail, hospitality, design,
leading professionals, brands, and innovators under strong focus on innovation and environmentally expert sessions on using data, artificial intelligence, and event industries, reinforcing the convergence of
the theme “Where Visionaries Meet.” With over 565 conscious production. These releases highlighted the and connected technologies to enhance production print and signage as a unified solution.
exhibitors and a combined visitor budget of €2.9 industry's shift towards speed, eco-efficiency, and efficiency and business scalability. Topics such as AI
billion, it became a pivotal platform for business versatility, attracting serious buyers, 40 percent of implementation, on-demand production, and One of the most anticipated features was the World
growth, knowledge exchange, and showcasing the whom expressed intent to make purchases within 12 sustainable supply chains took center stage, drawing Wrap Masters competition, which brought together
future of digital, screen, textile, and wide-format months. large crowds and generating forward-looking the best in vinyl wrapping. Over the four days,
printing. discussions. regional heats led to the grand finals, with elite wrap
Complementing the hardware focus, the software artists battling for the global title. Backed by
The expo featured eight bustling halls packed with and materials sectors also had a powerful presence. The Personalisation Experience returned with sponsors like Epson, 3M, and The Wrap Institute, the
live demonstrations, product launches, and Companies like Caldera, Onyx, and PrintFactory renewed energy, exploring how individualised print is competition combined creativity, speed, and

June/July 2025 June/July 2025