Kornit establishes a new global business line that could help brands with on-demand prints directly to print businesses. Kornit is known as a Digital direct-to-garment systems manufacturer.
Ashley Playford Brown, country manager for Kornit in ANZ said, “Brands do not want to manufacture, but they do want JIT production which can guarantee standards wherever that printing takes place, whether in Brisbane, Buenos Aries or Birmingham. By connecting brands directly to our customers, Kornit will meet the needs of global players.
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Ronen Samuel, Kornit Digital’s CEO, said, “Interest in adopting our cloud workflow platform and network for on-demand sustainable production is powerful. We believe there is a huge opportunity here for Kornit to build a significant incremental business and leverage the success of the Custom Gateway acquisition, which serves as the foundation for this strategic initiative.
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The company says the inflection point in the textile industry and the massive shift to e-commerce continues to accelerate the need to digitally transform the supply chain and adopt on-demand sustainable textile production. The newly formed business line will enable brands, retailers, and marketplaces to realize the benefits of digitization, by connecting to the most suitable on-demand production and logistics operations while ensuring consistency, quality, and brand integrity.
