The size-inclusive denim brand Good American and Zara are joining forces on a limited-edition capsule dropping May 5th, 2022. The collaboration merges the best of both fashion giants, incorporating Good American’s signature designs (like its gap-proof waistbands and sculpting, flexible fabric) with Zara’s fashion-forward thinking.
The collection features classic Good American denim silhouettes (including the Classic Slim, High-Rise Skinny, ’90s Relaxed, and Classic Bootcut), a sculpting jumpsuit, a relaxed shacket, and staple black and white tank tops and tees. Available sizes include 000-30 and XS-XL, with prices ranging from $25-$90.
The collection incorporates recycled and ecologically grown cotton in line with Good American’s B Corp certification in October. Meanwhile, the line adheres to Zara’s Join Life range of eco-friendly apparel, prioritizing preferred natural materials like organic cotton, Tencel, and recycled wool. Factories that conduct wet processing for the primary fabric used in the Join Lifeline must be evaluated by the Green to Wear Standard of environmental sustainability.
Good American is the first fully inclusive fashion brand that celebrates all dimensions of female power. Offering quality, style, and substance in every size — 00-32, Good American is committed to challenging industry norms by empowering all women to feel sexy and confident no matter their size or shape. The brand was launched in October 2016 by Emma Grede and Khloé Kardashian to empower all women to celebrate their bodies with confidence by offering high-quality designs of all sizes. What started as the largest denim launch in history has evolved into an iconic and inclusive fashion line of denim, ready-to-wear, swim, shoes, and activewear.
