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28                                                                                                             29                                                            Dr Khalid Abdullah (Cotton Commissioner, Government   by Mr Mazhar Mirza (Cotton Council International),

 World Cotton Day 2020
 Happenings  by TEXtalks and Cotton Council   A huge number of people participated at World Cotton Day.  World Cotton Day 2020. Cake Cutting Ceremony  Happenings             the Chief Guest. Over 130 industry experts, cotton   Participants for the Panel were Atif Dada (Dada Sons),
                                                                                                                                                                                                                               among renowned experts in the Cotton field.
                                                                                                                                                                              of Pakistan) honored the event with his presence as
                                                                                                                                                                                                                               Dr Shafique Ahmed (Better Cotton Initiative), Asad
                                                                                                                                                                              growers, analysts, researcher, and other stakeholders
                                                                                                                                                                              attended the event physically while more than 300
                                                                                                                                                                                                                               Imran (WWF-Pakistan) and Dr Zulfiqar Ali (National
                                                                                                                                                                              joined through the virtual platforms (Facebook live,
                                                                                                                                                                                                                               Textile University). All participants exchanged their
 celebrated in Lahore, Pakistan
                                                                                                                                                                              zoom etc).
                                                                                                                                                                                                                               views on the importance of Cotton fiber, shared their
                                                                                                                                                                                                                               research for innovation and the activates to uplift the
                                                                                                                                                                                                                               quality cotton production.
                                                                                                                                                                              The program started with Mazhar Mirza (CCI
                                                                                                                                                                              Representative, Pakistan) address to the audience
                                                                                                                                                                              with his welcoming remarks followed by the
 International USA
                                                                                                                                                                                                                               “Cotton First” of products made with Cotton was also
                                                                                                                                                                              presentation of William R. Bettendorf (Director, Cotton
                                                                                                                                                                                                                               organized among the students of different fashion
                                                                                                                                                                              Council International, USA) who gave a precise
                                                                                                                                                                              presentation on US Cotton Promotion from Field to   On the occasion, a fashion designing competition
                                                                                                                                                                                                                               institutions mainly included Institute of Art, Design &
                                                                                                                                                                              Fabric. He discussed about CCI’s Partners in     Management and Lahore School of Fashion Design.
                                                                                                                                                                              Pakistan and Cotton Day events along with US     Cash prizes and awards were distributed among the
                                                                                                                                                                              Cotton’s Sustainability Program - The US Cotton Trust   winning participants. The winners were
                                                                                                                                                                              Protocol.                                        1st Position with cash of Rs. 25,000 and the Award:
                                                                                                                                                                                                                               Abbas Ali
                                                                                                                                                                              In his presentation, Dr Khalid Abdullah (Textile   2nd Position with cash of Rs.15,000 and the Award:
                                                                                                                                                                              Commissioner Pakistan) briefed about Cotton      Fatima Saleem
            Yousaf Fareed. TEXtalks International. Vote of thanks  W.C.D 2020 celebration cake                                                                                production in Pakistan and the challenges it faces   3rd Position with cash of Rs.10,000 and the Award:
                                                                                                                                                                              and the role it can contribute for the developing   Saman Afzal
                                                                                                                                                                              economies.
                                                                                                                                                                                                                               Yousaf Fareed (TEXtalks International) offered a vote of
                                                                                                                                                                              A Panel discussion on the topic of “The Economic   thanks to all the participants. The event concluded with
 Dr Khalid Abdullah. Cotton Commissioner. Chief Guest  William R. Bettendorf. Director. Cotton Council International, USA                                                     and Social Impact” was also conducted, moderated   the Cake cutting ceremony followed by the Dinner.
 World Cotton Day was being celebrated in different   World Cotton Day 2020 on October 07, 2020 in Pearl
 countries across the globe with various events giving   Continental Hotel Lahore. The event gathered
 exposure to stakeholders from the cotton community.   farmers, processors, researchers, fashion designers,
 In Pakistan, TEXtalks International and Cotton   and retail brands to educate the participants on the
 Council International organized the celebrations of   advantages of cotton fibre in the textile value chain.


















 Mazhar Hussain Mirza. Pakistan Representative. Cotton Council International, USA  Panel discussion moderated by Mazhar Hussain Mirza of CCI, USA










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 Atif Dada. Dada Sons. Panel Discussion  Asad Imran. WWF-Pakistan. Panel Discussion

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