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Dr Khalid Abdullah (Cotton Commissioner, Government by Mr Mazhar Mirza (Cotton Council International),
of Pakistan) honored the event with his presence as among renowned experts in the Cotton field.
Happenings growers, analysts, researcher, and other stakeholders Dr Shafique Ahmed (Better Cotton Initiative), Asad Happenings
Participants for the Panel were Atif Dada (Dada Sons),
the Chief Guest. Over 130 industry experts, cotton
Imran (WWF-Pakistan) and Dr Zulfiqar Ali (National
attended the event physically while more than 300
Textile University). All participants exchanged their
joined through the virtual platforms (Facebook live,
views on the importance of Cotton fiber, shared their
zoom etc).
research for innovation and the activates to uplift the
The program started with Mazhar Mirza (CCI
Representative, Pakistan) address to the audience quality cotton production.
with his welcoming remarks followed by the On the occasion, a fashion designing competition
presentation of William R. Bettendorf (Director, Cotton “Cotton First” of products made with Cotton was also
Council International, USA) who gave a precise organized among the students of different fashion
presentation on US Cotton Promotion from Field to institutions mainly included Institute of Art, Design &
Fabric. He discussed about CCI’s Partners in Management and Lahore School of Fashion Design.
Pakistan and Cotton Day events along with US Cash prizes and awards were distributed among the
Cotton’s Sustainability Program - The US Cotton Trust winning participants. The winners were
Protocol. 1st Position with cash of Rs. 25,000 and the Award:
Abbas Ali
In his presentation, Dr Khalid Abdullah (Textile 2nd Position with cash of Rs.15,000 and the Award:
Commissioner Pakistan) briefed about Cotton Fatima Saleem
production in Pakistan and the challenges it faces 3rd Position with cash of Rs.10,000 and the Award:
and the role it can contribute for the developing Saman Afzal
economies.
Yousaf Fareed (TEXtalks International) offered a vote of
A Panel discussion on the topic of “The Economic thanks to all the participants. The event concluded with
and Social Impact” was also conducted, moderated the Cake cutting ceremony followed by the Dinner.
World Cotton Day was being celebrated in different World Cotton Day 2020 on October 07, 2020 in Pearl
countries across the globe with various events giving Continental Hotel Lahore. The event gathered
exposure to stakeholders from the cotton community. farmers, processors, researchers, fashion designers,
In Pakistan, TEXtalks International and Cotton and retail brands to educate the participants on the
Council International organized the celebrations of advantages of cotton fibre in the textile value chain.

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