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                                                                                                                                   Paolo Milini, Vice President, Sales & Business   colors are better on traditional printers and prefer to
                                                                                                                                   Development for MS Printing Solutions S.r.l., Caronno   still print on rotary machines. We don’t think we’ll go
                                                                                                                                   Petrusella, Italy, a developer of digital ink-jet printing   back, however. We’ll keep our rotary machine and                                                         - Changeover time between production runs is      developing what he would eventually call the MS
                                                                                                                                   systems. “Implementing new technology takes time,   screen table, but it’s more expensive and                                                                         greatly reduced. “You only need time to change    LaRio in 1996 (LaRio is the name of the northernmost
                                                                                                                                   but eventually digital printing will become accepted   complicated; we think it’s crazy to do traditional                                                             fabrics, around 10 minutes, and if you don’t need to   of the three branches of nearby Lake Como; in fact,
                                                                                                                                   like seat belts in a car.” To illustrate that reluctance,   printing today.                                                                                           change fabrics, it takes one minute to change the   the stylistic “A” in the graphic representation of the
                                                                                                                                   though digital textile printing has been a viable                                                                                                                     digital files versus 120 minutes for traditional   LaRio name is an outline of the famous lake). Nearly a
                                                                                                                                   technology for nearly 10 years the latest usage   To elaborate on his point, Curti noted that in 2007 not                                                             printing,” marveled Lino Curti, Federico’s son and   decade-and-a-half later, in 2010, the LaRio was
                                                                                                                                   figures indicate that it accounted for just 3% of the   a single meter of textile printing done by SCR was                                                            SCR’s Vice President of Operations.               launched as the world’s first “single pass” digital printer.
                                                                                                                                                                                                                                                                                                         - Digital printing allows for faster printing speeds, but
                                                                                                                                   textile-printing market in 2015. Despite that, some
                                                                                                                                                                                    digital, but by 2011, 50% of the company’s printing
                      Living The Digital Dream                                                                                     industry insiders are confident that rate will grow to   was of the digital variety, and he estimates that as                                                         with no loss in printing quality. “The quality is the   One look at the capabilities that the LaRio, which is
                                                                                                                                                                                                                                                                                                                                                           the only single-pass digital printer in the world that
                                                                                                                                                                                                                                                                                                         same no matter what speed you print at and the
                                                                                                                                                                                    much as 80% of the printing will be done digitally in
                                                                                                                                   20% of the market by the end of 2020.
                                                                                                                                                                                                                                                                                                         speed is capped only by the rate that the ink can be
                                                                                                                                                                                                                                                                                                                                                           works with both reactive and disperse inks, would
                                                                                                                                   Taking The Digital Leap                          2016.                                                                                                                injected,” said Lino Curti.                       bring to his printing operation and Federico Curti was
                                                                                                                                                                                                                                                                                                                                                           sold. “In 2015, we started thinking about the single
                                                                                                                                                                                                                                                                                                         - SCR used to need 3,000 square meters (10,000
                     LaRio Single-Pass Ink-Jet Printer: Next-generation                                                            One company that has fully embraced the idea of   In addition to higher print quality, there are several                                                              square feet) of space to store its printing screens and   pass because the market was changing and we
                                                                                                                                   digital textile printing is Stamperia di Cassina
                                                                                                                                                                                    other significant benefits to digital printing – most
                                                                                                                                                                                                                                                                                                                                                           needed to break out of the market,” he said. “It was
                                                                                                                                                                                                                                                                                                         cylinders, but without the need for those traditional
                textile-printing technology from MS Printing Solutions to                                                          Rizzardi, or SCR. The company originated in Como,   notably, savings in time and space, faster print                                                                  printing components, that space can now be used to   emotional to go with the LaRio, we thought it was
                                                                                                                                                                                    speeds and the ability to print with both reactive inks,
                        grow business and to optimize operating costs                                                                                                               which are used with fabrics like wool, cotton and silk,                                                              store more fabrics.                               crazy, but here we are. We saw that single pass
                                                                                                                                                                                                                                                                                                                                                           could be a new way for us to improve digital printing.
                                                                                                                                                                                    and disperse inks, which must be used with
                                                                                                                                                                                                                                                                                                         A Perfect Partnership
                 “Eventually digital printing will be accepted like seal belts in a car”                                                                                            polyester. The most notable benefit of the LaRio’s                                                                   SCR’s conversion to digital printing was aided by   The LaRio is incredible. We can do 40 to 50 meters
                                                                                                                                                                                                                                                                                                                                                           (131 to 164 feet) per minute, double the speed of
                                                                                                                                                                                    ability to dispense both types of inks from the same
                                     Paolo Milni, MS Printing Solutions.                                                                                                            machine is that the changeover time between inks is                                                                  having a partner that was committed to the cause in   rotary, with none of the problems of rotary printing.”
                                                                                                                                                                                                                                                                                                         MS Printing Solutions. After being in business for
            “Customer have said to us that I came to you because you have a LaRio.”                                                                                                 only 10 minutes, compared to 120 minutes                                                                             nearly two decades as a designer, developer and   “The LaRio is like two machines in one,” added Lino
                                                                                                                                                                                    associated with traditional printing.
                    Federico Curti, President Stamperia di Cassina Rizzardi (SCR)                                                                                                                                                                                                                        distributor of screen and rotary technologies for use   Curti. “The quality is the same no matter what speed
                                                                                                                                                                                    Additional Benefits of Digital Printing:                                                                             in high-end, roll-to-roll textile printing, Luigi Milini   you print at, and we’re currently printing at 35 meters
                                                                                                                                                                                    - The time and resources needed to prepare and                                                                       made the critical, forward-thinking decision in 2002 to   (114 feet) per minute, while the LaRio has a maximum
                                                                                                                                                                                    clean the components (screens, cylinders, etc.) on                                                                   deemphasize the old technologies and go all in on   of 75 meters (246 feet). And with the LaRio the heads
                                                                                                                                                                                    traditional machines are eliminated. “There is a big                                                                 the digital-printing revolution. MS Printing Solutions,   are stable, the alignment is fixed; with other types of
                                                                                                                                                                                    di erence with water usage. When you print with                                                                      which was acquired by Dover Corporation, Downers   printing it can be hard to print in the same spot.”
                                                                                                                                                                                    digital, you need nothing, just put the fabric on the                                                                Grove, IL, USA, in 2014, produced its last
                                                                                                                                                                                    machine,” said Curti. “With traditional printing, you                                                                conventional machine in 2007 after building around   Coupled with an equally large MS Maxi-D Fabric Dryer
                                                                                                                                                                                    have to put an order into the color kitchen; you have                                                                2,000 of the machines between 1983 and 2007.      from MS Printing Solutions, the LaRio setup takes up an
                                                                                                                                                                                    to mix the ink, have to prepare the cylinders, and                                                                                                                     entire wall in SCR’s printing shop, but with the space
                                                                                                                                                                                    have to clean the screens. Then the color kitchen                                                                    SCR firmly entered the digital-printing universe in   saved through the elimination of the need for screen
                                                                                                                                                                                                                                                                                                         2007 with the purchase of 10 MS JP5 Ink Jet Digital   storage, it looks like a natural fit in the facility.
                                                                                                                                                                                                                                                                                                         Printers from MS Printing Solutions, which at the time
                                                                                                                                   The MS LaRio not only revolutionizes the textile-printing process, but it can
                                                                                                                                   be controlled from anywhere in the world via iPad, iPhone or any other                                                                                                could print at a maximum speed of 20 linear meters   Conclusion
                                                                                                                                   handheld device.                                                                                                                                                      an hour. Today, the same machines can print at 100   Confronting change can always be a scary
                                                                                                                                                                                                                                                                                                         linear meters per hour max. The company later     proposition, but when it can be accomplished with a
                                                      Federico Curti, President of Stamperia Di Cassina Rizzardi (SCR), and his son, Lino, Vice President of Operations  Italy, in 1947, but relocated in 1984 to the northern Italian                                                                   added a pair of larger MS JP7 models with a       trusted partner at your side, the task is made easier.
             We all remember the days when film cameras were   accustomed to the old ways can be leery of the                      town of Cassina Rizzardi, which is about a 40-minute drive                                                                                                            maximum printing speed of 335 linear meters an    Federico and Lino Curti knew digital textile printing
             at the cutting edge of photographic technology.   new. Some textile printers in the fashion industry fell             from the European fashion hub of Milan.                                                                                                                               hour. Those purchases, though, were just the      was the future and they also knew that MS Printing
             They ascended to those heights because the film   into this camp when new digital textile printing                                                                                                                                                                                                                                            Solutions was a trendsetter in the transition to the
             was easy to load, use and develop, especially when   came onto the market some 15 years ago. Though                   SCR is unique among textile printers in that the                                                                                                                                                                        new technology, with the LaRio setting a new
             compared to the old days when cumbersome         they could see the benefits of digital printing, they                company not only does third-party printing for many                                                                                                                                                                     standard within that realm. This year alone, SCR
             photographic plates and darkrooms were required   were still married to the old screen or rotogravure                 recognizable high-end fashion labels (some of                                                                                                                                                                           anticipates it will print two million meters (6.6 million
             to produce a photographic image. Photographic    (rotary) printing technologies. This means that they                 whom, in a bit of irony, prefer their fabrics to still be                                                                                                                                                               feet) of fabric on the LaRio machine out of the more
             technology took another gigantic leap forward when   may be consciously forsaking the advantages in                   printed with rotary printers), while also designing and                                                                                                                                                                 than seven million meters (23 million feet) it will
             the digital camera was invented, which eliminated   terms of optimized printing times, costs and, most                selling its own proprietary fabric designs. “We are                                                                                                                                                                     produce this year.
             the need for film, the trip to the store to get the film   significantly, quality that converting to next             going through a revolution with digital printing, and
             developed and even the uncertainty of how the    generation digital ink-jet printing machines can                     digital printing has completely changed the market,”      Since the printing heads on the MS LaRio are  xed, there can be no loss of                                                                                    “We feel the market is very interested in SCR now because
                                                                                                                                                                                              alignment as the ink is dispensed, which helps eliminate printing errors.
             pictures would turn out.                         provide. “It’s a very conservative industry and they                 explained Federico Curti, President of SCR. “The                                                                                                                                                                        we have a LaRio,” said Federico Curti. “Customers have
                                                              are not really open to the change; some people still                 colors, shades, fastness of the ink are much better   may be closed, or a cylinder may break, which will                                                                                                                said to us that I came to you because you have a LaRio.
             But as with anything new, users who have grown   don’t consider digital as an industrial solution,” said              with digital. Some of our customers say that the   delay the print run at least 24 hours.                                                                                                                               The market is happy we have a LaRio; it has helped us
                                                                                                                                                                                                                                                                                                         appetizer before the main course. Luigi Milini began   change our approach to the market.”
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