Page 64 - January-February-2018
P. 64

64                                                                                                                                                                                                                             65
                                                                                                                                                                                                                                                                                                                                                                                                                         • Implement clothing collection at scale          • Alignment o
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           • A positive
         Reports          A New Circular                                                                                                                                                                                                                                                           recycling after use.                             delay action. The time to act is now, and the                        renewable inputs                                  commitments t
                                                                                                                                                                                                                                                                                                   cause of the system’s wasteful nature directly, in
                                                                                                                                                                                                                                                                                                                                                    are designed, produced, sold, used, collected, and
                                                                                                                                                                                                                                                                                                                                                                                                                         4. Make effective use of resources and move to
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           • Broad stake
                                                                                                                                                                                                                                                                                                                                                    reprocessed. However, this should not discourage or
                                                                                                                                                                                                                                                                                                   particular, low clothing utilisation and low rates of
                                                                                                                                                                                                                                                                                                                                                                                                                         The need for raw material inputs in a new textiles
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           • Demonstrati
                                                                                                                                                                                                                                                                                                                                                    ambitions below offer an attractive target state for the
                                                                                                                                                                                                                                                                                                                                                                                                                         economy would be drastically reduced due to higher
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           large-scale,
                                                                                                                                                                                                                                                                                                                                                    industry to align on and innovate towards.
                                                                                                                                                                                                                                                                                                   This report  proposes a vision for a new textiles
                                                                                                                                                                                                                                                                                                            1
                                                                                                                                                                                                                                                                                                                                                                                                                         clothing utilisation and increased recycling. However,
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           collaboration
                                                                                                                                                                                                                                                                                                   economy aligned with the principles of a circular
                                                                                                                                                                                                                                                                                                                                                                                                                         virgin material input will likely always be required.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           • Unprecedent
                                                                                                                                                                                                                                                                                                                                                    In such a system clothes, textiles, and fibres are kept
                                                                                                                                                                                                                                                                                                   economy: one that is restorative and regenerative by
                                                                                                                                                                                                                                                                                                                                                                                                                         Where such input is needed and no recycled
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           alignment in
                       Textiles Economy                                                                                                                                                                                                                                                            design and provides benefits for business, society,   at their highest value during use and re-enter the              materials are available, it should increasingly come   To reach
                                                                                                                                                                                                                                                                                                                                                    economy after use, never ending up as waste.
                                                                                                                                                                                                                                                                                                   and the environment. This vision is distinct from, and
                                                                                                                                                                                                                                                                                                                                                                                                                         from renewable resources. This means using
                                                                                                                                                                                                                                                                                                   complements, ongoing efforts to make the textiles
                                                                                                                                                                                                                                                                                                                                                                                                                         renewable feedstock for plastic-based fibres and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           textiles econ
                                                                                                                                                                                                                                                                                                                                                    1. Phase out substances of concern and microfibre
                                                                                                                                                                                                                                                                                                   system more sustainable by minimising its negative
                                                                                                                                                                                                                                                                                                                                                                                                                         regenerative agriculture to produce any renewable
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           system should
                                                                                                                                                                                                                                                                                                                                                    release
                                                                                                                                                                                                                                                                                                   impacts. In such a new textiles economy, clothes,
                                                                                                                                                                                                                                                                                                                                                                                                                         resources.
                                                                                                                                                                                                                                                                                                   fabric, and fibres are kept at their highest value
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           1. Align key
                                                                                                                                                                                                                                                                                                                                                    ensure that the material input is safe and healthy to
                                                                                                                                                                                                                                                                                                   during use, and re-enter the economy after use,   First and foremost, a new textiles economy needs to                 System-level change of the Textile Industry       that would se
                                                                                                                                                                                                                                                                                                                                                                                                                                                                           secure their
                                                                                                                                                                                                                                                                                                   never ending up as waste. This would provide a   allow cycling and to avoid negative impacts during                   Moving towards a circular economy goes far beyond   2. Drive la
                                                                                                                                                                                                                                                                                                   growing world population with access to high-quality   the production, use, and after-use phases. This                traditional measures to reduce the negative impacts   projects
                                                                                                                                                                                                                                                                                                   affordable, and individualised clothing, while   means that substances that are of concern to health                  of the current linear system. It entails shifting to an   3. Or
                                                                                                                                                                                                                                                                                                   regenerating natural capital, designing out pollution,   or the environment are designed out and no                   entirely new system, and cannot be achieved merely   reinforce
                                                                                                                                                                                                                                                                                                   and using renewable resources and energy. Such a   pollutants such as plastic microfibres are                         through incremental improvements. Transforming the   4. Broadly
                                                                                                                                                                                                                                                                                                   system would be distributive by design, meaning   inadvertently released into the environment and                     industry to usher in a new textiles economy requires   promotio
                                                                                                                                                                                                                                                                                                   value is circulated among enterprises of all sizes in   ocean.                                                        system-level change with an unprecedented degree   5. Establish
                                                                                                                                                                                                                                                                                                   the industry so that all parts of the value chain can                                                                 of commitment, collaboration, and innovation.     these four ac
                                                                                                                                                                                                                                                                                                   pay workers well and provide them with good      2. Transform the way clothes are designed, sold,                     Existing activities focused on sustainability or partial
                                                                                                                                                                                                                                                                                                   working conditions.                              and used to break free from their increasingly                       aspects of the circular economy should be
                                                                                                                                                                                                                                                                                                                                                    disposable nature                                                    complemented by a concerted, global approach that        1
                                                                                                                                                                                                                                                                                                   The four ambitions of the new textiles economy   Designing and producing clothes of higher quality                    matches the scale of the opportunity. Some key    Source:  Elle
             Textiles and clothing are a fundamental part of   increased per capita sales in mature economies. The                 textiles. Textiles production (including cotton farming)   of clothing utilisation, elsewhere rates are much                                                                                                     and providing access to them via new business                        characteristics that support system shifts have been   economy:
             everyday life and an important sector in the global   latter rise is mainly due to the ‘fast fashion’                 also uses around 93 billion cubic metres of water   lower. In the US, for example, clothes are only worn                                                                                                         models would help shift the perception of clothing                   identified:                                       http://www.el
             economy. It is hard to imagine a world without   phenomenon, with quicker turnaround of new styles,                   annually, contributing to problems in some       for around a quarter of the global average. The same                                                                                                            from being a disposable item to being a durable                                                                        org/publicati
             textiles. Clothes are worn by almost everyone, nearly   increased number of collection.                               water-scarce regions. With its low rates of utilisation   pattern is emerging in China, where clothing                                                                                                           product. When garments can be worn more often
             all the time, and for many are an important                                                                           (leading to high levels of throughput) and low levels   utilisation has decreased by 70% over the last 15                                                                                                        than a customer is able or willing to do, rental
             expression of individuality. Globally, the USD 1.3   Existing Linear Model of Clothing Industry                       of recycling, the current wasteful, linear system is the   years. Globally, customers miss out on USD 460                                                                                                        models could provide an appealing business
             trillion clothing industry employs more than 300   The current system for producing, distributing, and                root cause of this massive and ever-expanding    billion of value each year by throwing away clothes                                                                                                             opportunity. As the acts of buying and wearing
             million people along the value chain; the production   using clothing operates in an almost completely                pressure on resources.                           that they could continue to wear, and some garments                                                                                                             clothes fulfil a complex array of customer needs and
             of cotton alone accounts for almost 7% of all    linear way. Large amounts of non-renewable                           Clothing is massively underutilised. Worldwide,   are estimated to be discarded after just seven to ten                                                                                                          desires, a variety of sales and service models is
             employment in some low-income countries. Clothing   resources are extracted to produce clothes that are                                                                wears. Clothing users are acknowledging this as a                                                                                                               needed in a new textiles economy. The take-up of
             represents more than 60% of the total textiles used   often used for only a short period, after which the                                                              problem, with, for example, 60% of German and                                                                                                                   new opportunities would benefit from collaborative
             and is expected to remain the largest application. In   materials are largely lost to landfill or incineration. It                                                     Chinese citizens admitting to owning more clothes                                                                                                               action to stimulate the development of innovative
             the last 15 years, clothing production has       is estimated that more than half of fast fashion                                                                      than they need.                                                                                                                                                 business models.
             approximately doubled, driven by a growing       produced is disposed of in under a year. This linear
             middle-class population across the globe and     system leaves economic opportunities untapped,                                                                        The New Circular economy                                                                                       would lead to better economic, environmental, and   3. Radically improve recycling by transforming
                                                              puts pressure on resources, pollutes and degrades                                                               $     In recent years, the industry and its customers have                                                                                                            clothing design, collection, and reprocessing
              INDEX 100 IN 2000  NUMBER OF TERMS AN ITEM IS WORN  the natural environment and its ecosystems, and                                                             $  $  become increasingly aware of the negative                                                                      societal outcomes, capturing opportunities missed   Increasing recycling represents an opportunity for
                  WORLD GDP    CLOTHING UTILISATION                                                                                   FIBRE      CLOTHING     USE       AFTER USE
                                                    >100bn                                                                          PRODUCTION  PRODUCTION                                                                                                                                         by the current, linear, textiles system. When
                  CLOTHING SALES                     units    creates significant negative societal impacts at local,                                                               environmental and societal impacts of the current                                                                                                               the industry to capture some of the value in more
                                                     (2015)                                                                                                                                                                                                                                        implementing these ambitions, each will come with a
               200                                            regional, and global scales.                                                                                          system. Brands and retailers have started to address                                                           variety of different solutions for different applications,   than USD 100 billion worth of materials lost from the
                                      2x
               190                                                                                                                                                                  specific environmental or societal challenges within                                                                                                            system every year, as well as to reduce the negative
               180                                            Today’s linear system uses large amounts of                                                                           their supply chains, both individually and through                                                             and their interactions need to be taken into account.    impacts of their disposal. The key areas to focus are
               170                                                                                                                                                                                                                                                                                 Realising these ambitions will not happen overnight.
                                                              resources and has negative impacts on the                                                                             industry-wide organisations and initiatives. However,                                                                                                           to
               160                                                                                                                                                                                                                                                                                 While there are some immediate profit opportunities
               150                                            environment and people. The textiles industry relies                                                                  most of these efforts are focused on reducing the                                                                                                               • Align clothing design and recycling processes.
               140                                                                                                                                                                                                                                                                                 for individual businesses, collaborative efforts across
                   ~50bn                                                                                                                                                                                                                                                                                                                            • Pursue technological innovation to improve the
               130  units                                     mostly on non-renewable resources – 98 million                       clothing utilisation – the average number of times a   impact of the current linear system – for example, by                                                    the value chain, involving private and public-sector
                   (2000)
               120                                            tonnes in total per year – including oil to produce                  garment is worn before it ceases to be used – has   using more efficient production techniques or                                                                                                                economics and quality of recycling.
               110                                            synthetic fibres, fertilisers to grow cotton, and                                                                     reducing the impact of materials – rather than taking                                                          actors, are required to truly transform the way clothes   • Stimulate demand for recycled materials
               100                                                                                                                 decreased by 36% compared to 15 years ago. While
                                                              chemicals to produce, dye, and finish fibres and                     many low-income countries have a relatively high rate   an upstream, systemic approach to tackling the root
                2000         2005        2010         2015
                January/February 2018                                                                                                                                                                      January/February 2018
   59   60   61   62   63   64   65   66   67   68   69