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Compostable, binder-free NFT fashion in the metaverse offers
alternative to synthetic creativity, community, and challenges
nonwovens
NFT fashion in the metaverse brings sustainability,
creative freedom, consumer engagement, and new independent designers reach global audiences via
platforms like Decentraland. However, challenges
Magnera’s Sontara EcoRE bags, featured at the 2025 IDEA Achievement Awards, present a sustainable economic opportunities, but also faces technical, remain. Technical limitations, such as low-resolution
breakthrough in nonwoven materials. Made entirely from cellulosic fibers and certified for home compostability, legal, interoperability, and market hurdles. graphics and expensive VR hardware, can degrade
these bags eliminate the need for synthetic binders typically used in compostable products. This innovation user experience.
addresses a common durability issue among eco-friendly alternatives. The bags are strong, durable, and fully Virtual fashion cuts environmental impact by
compostable, making them ideal substitutes for traditional plastic retail bags. eliminating physical production, waste, and shipping, Looking ahead, AI and AR are set to enhance design
making digital collections instantly scalable. and virtual try-on experiences. Emerging standards
With widespread plastic bag bans, Sontara EcoRE emerges as a timely solution for the retail and shopping Designers enjoy unprecedented creative freedom, may improve NFT portability between platforms.
industry. Its binder-free construction ensures the material maintains structural integrity while confidently crafting fantastical designs unrestricted by physical Greater infrastructure, like affordable VR and 5G,
breaking down in composting environments. The double advantage of strength and compostability positions it constraints. Consumers benefit from exclusivity and combined with phygital innovations (e.g.,
blockchain-linked physical products), will help NFT
as a frontrunner for widespread adoption in everyday consumer goods. deeper community ties through token-gated events fashion reach mainstream audiences. As technology
and resale royalties enabled by smart contracts. matures and awareness grows, NFT fashion in the
This product’s recognition at the IDEA Awards underscores its significance in advancing environmental Economically, metaverse fashion opens new paths to metaverse is poised to evolve from niche
sustainability in the nonwovens sector. By combining practical performance and ecological responsibility, income. Brands sell digital wearables and host virtual experiments into a scalable, creative, and sustainable
Sontara EcoRE bags demonstrate how nonwoven innovation can meet regulatory demands and consumer events, tapping into a multibillion-dollar market, while industry model.
expectations. As the world transitions to greener packaging solutions, compostable nonwovens like Sontara
EcoRE are set to play a pivotal role in reducing plastic waste and supporting circular economy goals.
High-performance
Transforming recycled
cotton waste into polyester with
regenerated fibre natural fibre texture
HKRITA (The Hong Kong Research Institute of Textiles and Apparel) and Seiko Epson have unveiled a Teijin Frontier has introduced a breakthrough and tactile appeal, the fabric performs exceptionally
pioneering breakthrough in sustainable textiles by creating high-quality regenerated cotton fibre from discarded polyester fabric that mimics the look and feel of under active conditions. Capillary grooves wick
fabrics. This innovation, combining Epson’s dry fiber defibration technology with HKRITA’s fibre-dissolving natural fibres while delivering high-performance moisture away from the body, while full dull yarns
expertise, results in a luxurious, silk-like material crafted entirely from cotton waste. features. The innovation lies in Teijin’s proprietary infused with titanium oxide deliver a cooling
spinning technology, which creates yarns of random sensation.
The process begins by converting discarded cotton textiles into a fine powder using Epson’s proprietary dry thickness using a unique four-lobed, flat
fiber technology. HKRITA’s method then dissolves this powder and regenerates it into new fibres through wet cross-section filament. These irregularities replicate The flat cross-section structure maximizes skin
spinning. These regenerated fibres offer both the strength of cotton and the smooth texture of silk, making them the rich appearance and dense feel of natural contact and prevents the fabric from clinging to the
ideal for premium products like scarves, ties, and suit linings. materials, setting a new standard for aesthetic appeal body, enhancing comfort. Additionally, the material’s
in synthetic fabrics. light-scattering properties ensure better opacity and
What sets this approach apart is its ability to use short fibres, which are typically discarded in traditional effective UV blocking. Teijin Frontier plans to
recycling methods. By reusing this portion of cotton waste, the process significantly boosts recycling efficiency The fabric’s composition—100% recycled commercialize the fabric this year, targeting sales of
and supports a circular economy in fashion. The regenerated fibre will be showcased globally, with industry polyester—aligns with the company’s commitment to 250,000 metres by fiscal 2027, signalling a promising
experts hailing it as a major stride in eco-conscious fashion innovation. circularity and sustainable practices. Beyond visual future for sustainable, stylish, and smart textiles.
June/July 2025 June/July 2025

