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30  An Interview with                                                                                          31


 Interview  The Ambassador of Italy in Pakistan  TEXtalks: How do you see the trade potential   Italian companies will certainly be able to wage.  Interview

 H.E. Stefano Pontecorvo




             between Pakistan and Italy?
                                                               TEXtalks: Pakistan got the GSP status from Europe,
             H.E. Stefano Pontecorvo: In this specific field the sky is
                                                               how do you see it is going on and what would be the
             the limit. In the textile sector, the objective
                                                               steps for the review process?
             compatarimenty  which there is between the Italian
             economy and in the Pakistani economy is at the highest
                                                               never easy. I am very confident that the review
             level. Pakistan is already the sixth market for Italian
                                                               process will acknowledge the progress Pakistan is
             textile machinery and more and more Pakistani textiles   H.E. Stefano Pontecorvo: Review processes are
                                                               making. I will say, it is very curious that there are
             are heading toward Italy. I believe, there is a huge   some difficulties as Pakistan legislation in some
             potential which is already been expressed and which   cases is much more advanced than the UN
             will grow in the coming years.                    conventions have prescribed. I think the small
                                                               efforts by Pakistan authorities could go a large way
                                                               towards soothing the EU preoccupations on the
             TEXtalks: What steps Pakistani government should   issue. All, I believe is that it would be extended.
             take to increase exports in Italy?
             H.E. Stefano Pontecorvo: I believe that the Pakistani   TEXtalks:  Do you see any joint ventures for the
             government has already been on the right course for a   promotion of Italian machinery brands in Pakistan?
             long time. There is general issue of enhancing exports   H.E. Stefano Pontecorvo: We are here celebrating one
             from the Pakistan and we all must support the textile   of them and I have been contacted through our
             industry which will be keeping Pakistani exports going.   commercial office by three Italian companies who are
             So the incentives no doubt, the last scheme for the ten   interested in finding good partners over here. But this is
             years scheme which was announced in favor of the   not only in the sector of textile machinery. Textile
             Pakistani textile industry is the right thing to do. You will   machinery is of course a sector which leads because
             need a few more incentives of this type to assist in   we have been here for 30 years, we know the market,
             particular to the exports sectors and not only with the   the textile machinery makers are well versed in treating
             internal matters. I can add that with the growing   with the Pakistani partner, but this is going to
             knowledge of the quality of Pakistani textiles and the   mechanical industry and to a number of others, to all
             production, it is not gone to be a difficult task for   the agriculture industry and to others. So this trend, we
             Pakistani government.                             would see strengthening.

             TEXtalks: How do you see the venture like ITEMA   TEXtalks: How was your experience as an
             Campus to effect the Italian brands promotion in   ambassador to Pakistan?
             Pakistan?                                         H.E. Stefano Pontecorvo: Wonderful, in one word,
             H.E. Stefano Pontecorvo: It certainly will affect the   absolutely wonderful. We have relaunched 360
             Italian brands. ITEMA is world’s one of the largest   degrees, our cooperation. Last year, we had five
             privately owned company, in the textile sector. It is a bell   members of Italian government visiting Pakistan. The
             weather in Italy. People in the textile industry look at   last one to come before was might ten years before,
 ITEMA is a leading global provider of advanced weaving solutions, including   what ITEMA is doing and follow it. In textile industry   was in 2008. We have increased more than 150% of
 best-in-class weaving machines, spare parts and integrated services. On 4th of   Pakistan is well known, as I said it is the sixth market for   bilateral trade. We had this year, three Pakistani
 October 2017 the company opened a weaving training campus with the name   our brands. But the fact, ITEMA is actually investing in   ministers, who have gone or going to Italy and it’s
 “ITEMA Training Campus.”  the country, is a further sign of confidence which other   wonderful.

 H.E. Stefano Pontecorvo the Ambassador of Italy in Pakistan was the respected
 guest at the event and shared his views about the decision made by two authorities
 and also discussed about the trade potential between Pakistan and Italy. Here are
 some details



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